Leading Advertising Groups Leading Advertising Agencies

Marketing Resources
• WPP Communications • Dentsu • Advertising Principles
• WWP Weirather-Wenzel & Partner • McCann-Erickson • Keri Levitt
• Chime Communications • BBDO Interactive • Marketing Dissertations
• Omnicom Communications • J Walter Thompson • Mind Advertising
• Interpublic Communications • Euro RSCG Worldwide • MRA Glossary of Terms
• Publicis • Grey Worldwide • Official Rankings 
• Dentsu • DDB Worldwide • BEAM.TV
• Havas • Ogilvy & Mather • Gunn Report
• Grey Worldwide • Leo Burnett Worldwide • Reels
• Hakuhodo • Advertising Age
Company Seek • AdForum
Brand Managers Jobs • Sponsorship    
Outdoor • Tarsh Lazare • Know This
• Clear Channel Communcations • Marketing Week
• Titan Outdoor Advertising • Greek Marketing Week
• JCDecaux
Advertising Agencies Art Work  & Creativity Marketing Books
• 141 Worldwide • AMV.BBDO
• Asatsu-DK • Bartle Bogle Hegarty • Brand Channel
• Arnold Worldwide • Berlin Cameron/Red Cell • Best of Branding
• Bartle Bogle Hegarty (BBH) • Crispin Porter & Bogusky • Brand Strategy Inc
• Bates Worldwide    • DDB Worldwide • Building Brands
• Bcom3 • Fallon Worldwide • Economist
• Bozell • Lowe & Partners Worldwide • Harvard Business School
• Brouillard • Margeotes/Fertitta & Partners • Prophet
• Catalina Marketing • Saatchi & Saatchi • Interbrand
• Cordiant Communications • TBWA Worldwide • Roger Blackwell
• Communications Plus • Wieden + Kennedy • WARC
• Charron Schwartz • Young & Rubicam
• DWP//Bates Technology
• Dailey & Associates Advertising Events Marketing Software
• Fitch Worldwide • Advertising Association • Divas
• Fallon Worldwide • Marketing Seminars and Conferences • Peoplesoft
• Foote Cone & Belding • LIAA Awards • Reshare
• INTERSTAR Communications • Clio Awards • SoftCoin
• Incepta • IAAA Awards • Zunch Communications
• Mediaedge • Epica Awards • Eloqua
• Momentum Worldwide • Cannes Lions • iCentera
• Mullen/LHC • Effie Awards • SAVO Group
• Nelson Communications Worldwide • Cresta Awards • Critical Path Strategies
• Raymond Loewy • Golden Drum Awards • Sales Force
• Saatchi & Saatchi • Reggie Awards • IPIX Corporation
• Scholz & Friends • British TV Advertising Awards • netForensics
• Starcom MediaVest Group   • American Locker
• Goodby, Silverstein & Partners More • Claritas
• TBWA Worldwide • VideoMining
• Wieden & Kennedy • Path Intelligence
• Wunderman • The Aroma Co
• Yankelovich • Electronic Frontier Foundation
• YCD Multimedia
Online Agencies Advertising Festivals Measuring Advertising/Media
• e2communications • Asia Pacific Advertising Festival • Information Resources Inc.

• Midas Internet Ltd

 • Golden Drum Advertising Festival • Marketing Evaluations' Q Scores
• Dynamic Logic  • Spotlight Festival & Awards • Profit Impact Market Strategy
• Post Master Direct • LEAF Erotic Advertising Festival • Advertising Media Forum 
• Harris Interactive • Brand Republic – Media
• Greenfield More • Jupiter Media Metrix
• InsightExpress • TNS Media Intelligence/CMR
• Gartner, Inc Gift Companies • Nielsen Media Research
• Value Click • Shamrock Gift Company • Media Guardian

• Innovyx

 • Euro Stick • Media Week
• Push On
Media Companies Pubic Relations Agencies Field Marketing
• Aegis Group • Black & White Marketing Communications • Headcount
• AOL Time Warner • Brodeur Worldwide • LogoBrand
• Bertelsmann • Burson-Marsteller • UK Firm
• Carat • Cabinet Stewart • Promo Models
• Carlton Communications • Cone • Promotion Network
• Emap Media • Citigate Sard Verbinnen • MBA Field Marketing
• Gannett Co • Edelman PR Worldwide • Campaigners
• Granada Media • Euro RSCG Middleberg • Advantage
• Hollinger International • Fleishman-Hillard • Kalty Salios
• Kirch Media • Financial Dynamics • GMS
• Knight Ridder • FitzGerald Communications • Archway Merchandising
• Liberty Media Corporation  • Gavin Anderson & Company • Crossmark
• Media Guardian • HealthWorld • Supervalu
• Poster Scope • Ketchum • IRI
• PRIMEDIA Inc • Mercury Public Affairs • Beyond The Box
• Viacom International Inc • MS&L • Integer Group
• Vivendi Universal • Porter Novelli International

• eXPD8 Field Marketing
• VNU Group • Russ Reid Company
• Schneider & Associates
• Spector & Associates, Inc
• The Jeffrey Group
• Waggener Edstrom

BRANDING

Brand Management Consultants
• Arcature LLC • Eureka! Ranch • Pauffley
• ADM Marketing and Research Consulting • Everest Group • Rapp Collins Worldwide
• Alliance Group • Experience Engineering, Inc. • Raymond Loewy
• Analysis/Economics, Inc • Frank N. Magid Associates • Retail Forward
• Applied Marketing Science • Foote Cone & Belding • Research International
• Aquent • FYI Worldwide, LLC • Roger Blackwell Associates, Inc.
• Arnold Worldwide • Future Brand • Rob Frankel
• Ashton Brand Group • Global Advertising Strategies • Ries & Ries
• A.T. Kearney • Hamilton Consultants • Siegelgale
• AvreaFoster • Harris Interactive • SMG Directory Marketing Ltd
• Bain & Company • Hazelton Group • Spectra
• Bold Crossing • Helios Consulting • SDR Consulting
• Boston Consulting • Henrion Ludlow Schmidt • Stern Stewart
• Booz - Allen & Hamilton • Herbst LaZar Bell • Strategy Architects Inc.
• Brand 2.0 • Hornall Anderson Design Works • Swander Pace & Company
• Brand Doctors • Hollywood Branding Group Inc • Sterling Group
• Brandeverything • Interbrand • Summa & Allan, P.A.
• Brand Economics • Integration • Through the Loop
• Brand Ensemble • IntelliQuest • Vanguard Strategy
• Brand Finance • Icon Brand Navigation • Vector Consulting Group
• Brand Instict • Ipsos • Venture Republic
• Brand Keys • Innovation Management, Inc. • Warren Keegan Associates, Inc.
• Brand Logic • Integer Group • Wirthlin Worldwide
• Brand Link • J.D. Power and Associates • Wolff Olins
• Brand Maverick • Just Ask A Woman • Young & Rubicam
• Brand Solutions • Karakter • Your Brand is Here
• Brand Spark • Ketchum • Zandl Group
• Brand Strategy Inc • Knowledge Networks • ZS Associates
• Brand Trust • Kuczmarski & Associates
• Barrett Howe • Kurt Salmon Associates ...more
• Brand Wrangling • Landor St. James
• Cannondale Associates • Lexicon Branding Inc.
• Circle S Studio • Lipson Alport Glass & Associates Branding Resources
• Clark & Weinstock • Lippincott Mercer • Brand Wizard Technologies
• Cone Inc. • Lowe & Partners Worldwide • Building Brands
• Calder LaTour & Associates, Inc • Mark Oliver, Inc. • Hourglass1998 ™ Positioning
• Claritas • Magnus & Co • Kennedy Information
• Class 5 Consulting • M/A/R/C® Research • Re-Brand 100
• Copernicus Marketing Consulting • McKinsey & Co. • Targetbase Marketing
• Core Brand • Millward Brown Group • Marketing Power 
• Corporate Branding LLC • Mosaic Branding • Brand Channel
• CMG Worldwide • Nancy Bailey & Associates
• Chicago Strategy Associates • NameLab Branding Events
• Cheskin • NameStormers • Brand ManageCamp
• Delphinity • New Solutions • Conference Management Events
• Delve Group • NuVista Strategies
• Design Forum • Olson Zaltman Associates Procter & Gamble
• Designory • Peryam & Kroll • P&G Brand Saver
• DraftWorldwide • Prophet • P&G Professional
• Desgrippes Gobé Group • proBRAND • Science in the Box

MARKET RESEARCH
Market Research Agencies

MR Resources
• AB International Distribution • Market Inquiry

• ESOMAR

• AC Nielsen • Market Shape

• Conduct Code
• AGB Group • Market Tools

• Market Research
• Apoyo • Market Vision

• Showcase Online
• Arbitron • Market Vision Research

• Market Research  

• ARS Group • Martin Hamblin GfK

• Research Magazine

• Audience Impact • MFI
• Bilesim International • Millward Brown Group

Market Research Events
• BMRB • MORI

• Advertising Research Foundation

• Delve • MRSI

• American Management Association
• Digital Marketing Services, Inc • NTC's surveys

• Marketing Research Association
• Discovery Research Group • NOP World

• Research Magazine
• Dragon Brands • NPD
• EEI Market Research • OLWM

Professional Associations
• Elrick and Lavidge • Opinion Research Corporation • Marketing Science Institute
• Febelmar Group • Orient Pacific Century

• Academy of Marketing Science
• Focus Vision

• PMF Plan

• INFORMS College Marketing
• Gaither International • REACH MASS • American Marketing Association
• GfK Custom Research Inc • Research International • NYAMA
• Gfk Group • Research & Vision • Management Association
• Harris Interactive • RMS • Consumer Research Association
• Ideas to Go • SIRS Inc
• IMRI • Steadman & Associates

MR Jobs
• Information Resources • Swift Research • KD Consulting
• INRA Deutschland GmbH • TRIA International Research Consultancy • Market Pharma
• Ipsos • Taylor Nelson Sofres • Market research Industry Online
• Ipsos BISMA • VNU • Personnel Resources
• Ipsos Reid • World Opinion • Research Recruitments Ltd
• Ipsos-ASI • Young & Rubicam • Price Jamieson
• Search
• Job in the Middle East
• Roz Goldfarb Associates
• JLMC

PRODUCT DEVELOPMENT

Product Development Agencies

NPD Forecasting Models

NPD Resources
• Applied Marketing Science

• BASES

• P&G Innovation Award

• Bann

• Product Scan

• VOC Conference

• Innovation Leader
• Neutron LLC

Packaging Design

• Experience Engineering, Inc. • EarthShell® Corporation

NPD Research Centers 

• Eureka! Ranch • Beverly Industrial Company

• Innovation PD (MIT)

• Frank N. Magid Associates • Blue Cross Laboratories

• Virtual Customer Initiative (VC)
• Future Brand
• Herbst LaZar Bell
• Interbrand

Sourcing Innovation
• Kuczmarski & Associates • Nine Sigma
• Nielsen Norman Group • InnoCentive
• Olson Zaltman Associates • Yet2
• Product Genesis • Connect & Develop: Business Model
• Indus
• Fusion Branding
• Lipson Alport Glass & Associates
• IdeaMap
• Affinnova
• Avaya
• CPEF
• Hyve
• Landor St. James
• Lead User
• Open Ratings
• Saw Tooth
• NFO Worldwide 
• Customized Innovation
MARKETING ASSOCIATIONS & INSTITUTES - RESOURCES
MR & Advertising Associations

Magazines

Marketing Journals
• Association for Consumer Research • 1to1 Magazine • European Journal of Marketing
• Advertising Association • Advertising Age • European Journal Innovation
• Advertising Information Group • Advertising & Marketing to Children • International Journal of Advertising
• Advertising Media • Brand Republic • Journal Business Economics
• Advertising Research Foundation • Brain and Language • International Journal of Forecasting
• Society of Association Executives • Brand Week • International Journal of Operations
• Marketing and Opinion Research • Business Week   • Journal of Market Research
• Design Management Institute • Brand Channel • Journal Research Marketing
• Direct Marketing Association • California Management Review • Academy of Marketing Science
• European Marketing Academy

• Fortune

 • Journal Advancement Marketing
• Federation of Associations of MR

• Forbes

 • Journal of Brand Management
• European Society of Opinion & Research • Harvard Business Review • Journal of Industrial Marketing
• European Commission - Competition • HBS Working Knowledge • Journal of Business Forecasting
• Federation of European Direct Marketing • International Ist • Journal of Business Economic
• International Advertising Association • Knowledge@Wharton • Journal of Consumer Behavior
• International Trademark Association • Market Leader • Journal of Consumer Research
• Marketing Management Benchmarking • Marketing Today • Journal of Consumer Marketing   
• Marketing Research Association • Marketing Health Services • Journal of Consumer Psychology
• Outdoor Advertising Association • Marketing Management • Journal of Direct Marketing
• Promotion Marketing Association • Marketing Research • Journal of International Marketing
• Product Development & Management • Media Week • Journal of Interactive Marketing
• The Internet Society • Promo Magazine • Journal Marketing Communications
• World Association Public Opinion Research • Research Magazine • Journal of Marketing Education
• World Opinion • Research World  • Journal of Management Studies
• Reveries Magazine • Journal of Marketing

Marketing Institutes

 • Sales & Marketing • Journal of Marketing Research
• Alliance Of International Market Research • Sloan Management Review • Journal of Marketing Management
• Institute Development Communication • Visions magazine • Journal of Marketing Science
• Chartered Institute of Marketing • Wall Street Journal Advertising • Journal of Mathematical Psychology
• CIM Virtual Institute • Journal of Product and Brand
• Clay Mathematics Institute more • Journal of Product Development
• Communications Advertising Foundation • Psychology and Marketing
• Council of Logistics Management • Journal of Public Policy & Marketing
• Database Marketing Institute • Journal of Retailing
• Decision Science Institute • Journal of Strategic Marketing
• International Institute of Forecasters

• Journal Storage
• Institute Business Forecasting • Journal of Web Marketing Research
• Institute for International Research - USA • Marketing Science
• Operations Research Management • Management Science
• Institute for Supply Management • Marketing Management Journal
• Institute of Sales Promotion • Marketing Letters
• Marketing Science Institute • Marketing Theory
• Society of Consumer Psychology • Quirk's Marketing Research Review
Marketing Reports

Research Centers 

Harvard
• American Sports Data

• Mind Tools

• Mind/Brain/Behavior Initiative
• A.G. Edwards & Sons, Inc.

• Fraser Institute

 • Mind of the Market Laboratory
• Alexa Research

• Carol Lawrence Zicklin Center

• Research International
• Business Communications Co • Burke Institute
• Business Monitor • Conference Board MIT
• Datamonitor • James M. Kilts Center for Marketing

• M.I.T.'s Sloan School

• DFC Intelligence • Juran Institute • eBusiness @ MIT
• Dun & Bradstreet • Strategic Institute • Research Projects in MIT
• eMarketer • Jay H. Baker Retailing Initiative • MIT Sloan School Working Papers
• Euromonitor • Barton MIT Library
• Forrester Research • Food and Brand Lab • MIT Theses
• Frost & Sullivan • Affinnova
• Gartner, Inc

Marketing & Business Education

• Applied Marketing Science
• Global Advertising Strategies, Inc

• Anderson School at UCLA

 • CPEF
• Global Industry Analysts Inc

• Berkley Hass School of Business

 • Hyve
• IDC

• Boston University School of Management

• Lead User
• InfoTek Research

• Burke Institute

• Open Ratings
• J.D. Power and Associates

• Carnegie Mellon Business School

• Saw Tooth
• Jupiter Media Metrix • University of Illinois of Urbana • NFO Worldwide
• Kline & Company, Inc

• Columbia Business School

 • Customized Innovation

• Key Note

• Chicago Graduate School of Business

• Mintel International • FGV-EAESP, Sao Paulo Wharton
• MindBranch

• Fuqua School of Business Duke University

 • Marketing @ Wharton    
• NewsRx

• Harvard Business School

• The Faculty
• Paul Budde Communication Pty Ltd

• Hernstein Institute, Vienna

• Advertising Principles
• Plunkett Research • IMD, Lausanne • Forecasting Principles
• PMR Ltd • Instituto de Empresa • Technologies Research Program
• Research and Markets

• INSEAD

• Reuters Business Insight

• Cornell University

 INSEAD
• RocSearch • Kellstadt Graduate School of Business • Management Research Center
• Theta Reports • Kellogg School of Management • Marketing Science Research Center
• The Yankee Group • University of North Carolina at Chapel Hill
• GOBI International

• Purdue University

Columbia University
• Roper Reports Worldwide

• London Business School

• Global Brands

• Gary Price's List of Lists

 • Penn State Smeal College of Business  
• School of Management, Vienna

SSRN Research Projects

Full List of Resources

 • SDA Bocconi 

• Sloan School of Management

• Stanford Graduate School of Business

• The loyalty Guide

• University of Maryland
• Rotterdam School of Management
• Tias Business School, Tilburg University
• Wharton School Pennsylvania
• Tuck School of Business at Dartmouth

• University of Michigan Business School

• Yale School of Organization and Management

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